Tourism boards, attractions, and hospitality providers are discovering the power of AI-driven chatbots to deliver instant, accurate, and personalised visitor engagement. Whether it’s answering FAQs, guiding visitors through booking processes, or delivering multilingual support, these chatbots are transforming customer service in travel and tourism.
Insights, updates, and resources for AI-powered business intelligence.
Tavellers expect more than convenience — they want safety, assurance, and proactive support. The next evolution in AI for travel is the emergence of AI-powered travel safety ecosystems.
In 2025, hospitality loyalty programmes are undergoing a radical reinvention, driven by the capabilities of generative AI.
Energy is the single largest controllable operating cost in hospitality, averaging 6–10 % of total revenue.
Personalisation in travel planning has evolved beyond targeted emails and “recommended for you” packages.
Once reserved for airlines and e-commerce giants, dynamic pricing has become the new cornerstone of hotel revenue strategy. Powerful large-language-model (LLM) engines and real-time data pipelines now let properties of every size reprice inventory in seconds, boosting RevPAR, squeezing out manual guesswork and delighting profit-hungry owners. Custom builds, off-the-shelf revenue-management suites and API-first “commercial-intelligence” platforms are fuelling a market expected to leap from US $3.97 billion in 2023 to US $6.29 billion by 2030 (7.6 % CAGR).
Voice-enabled robots have moved from gimmick to game-changer in hotels. In 2025, falling hardware prices and on-device large-language models (LLMs) are fuelling a wave of robot concierges that boost revenue, slash wait times and delight guests around the clock.